Jetgala - MAR-MAY 2023

J 28 TWENTY CARS FOR TWENTY YEARS This year, Rolls-Royce celebrates the first 20 years of production at its Goodwood manufacturing centre in a story of continuous progress and evolution told through 20 individual models.The Goodwood manufacturing centre has been the home of Rolls-Royce since 2003 where each car was created and handmade, including EX experimental cars, which revived a naming convention last seen in the 1950s. Twenty different models and variants have been created and handmade at Goodwood – equivalent to one for every year.Today’s Rolls-Royce model family reflects two decades of continuous innovation and progress in design, technology, materials and methods, as the marque seeks to satisfy its clients’ ever-changing needs, tastes and desires. Phantom, and its siblings Phantom Drophead Coupé and Phantom Coupé, were followed by the more approachable Ghost, which went on to become the best-selling model the marque has ever produced since its foundation in 1904.The product family grew further withWraith (2013) and Dawn (2016), respectively the most powerful and seductive models in the marque’s portfolio; they were joined in 2018 by Cullinan, the ‘Rolls-Royce of SUVs’, which is now ranked among the world’s most desirable and in-demand luxury products. With the exception of Phantom, all models in the current product family are available as Black Badge variants. Created for a new breed of client who desired a more subversive, rebellious expression of the Rolls-Royce brand, this permanent Bespoke series now accounts for more than a third of the marque’s total output. L A Y O V E R

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